Check out the webinar report here.
The European mHealth Hub relaunches its activities with the Hub Talk #10 entitled “You have an adopted mHealth solution, why did you succeed?” on 12 April 2023 14:00-15:30 CET.
This Hub Talk will resume the series of mHealth Hub webinars. The overarching objective of this series is on impact of innovation adoption and uptake of mHealth and evidencing their value from both a supplier and a patient perspective. The talk examines reimbursement opportunities in general and two sets of experiences – in rehabilitation and mental health.
mHealth Apps reimbursement: While countries in Europe are now considering the possibility of reimbursement of mHealth solutions, for Apps developers the road to reimbursement is usually a long one. Apps developers have developed business models based on a B2B2BC approach rather than the usual B2C one. This approach will probably enable developers to collect the evidence to be qualified for reimbursement at a later stage if appropriate.
Two examples of Apps: Two very different solutions have followed this path and already achieved major results: one targets physical rehabilitation and the other one is focusing on mental health and well-being in working environments. For both payers and facilitators, the webinar will show:
- Why organisations are ready to pay for their patients/employees.
- How innovators have been able to establish a continuous improvement and co-creation process with their clients.
- How innovators defined the right mix between machine-driven and human-driven interactions.
The session will include front-row commentators and interactions with the audience.